Studios· Yoga · Pilates · Fitness · Dance · Climbing

The trial loved the class. Nobody followed up.

Cura converts trial inquiries, follows up within 48 hours, and notices when a regular stops showing up — so the people who showed up once keep coming back.

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From $99/moNo per-message feesAnswers in any language
01

Trial inquiries booked in one chat

02

Day-3 “book your next class” on time

03

Lapsing members caught before they go

04

Schedule changes pushed instantly

[01] The problem/ Where the revenue goes quiet

Where studios leak revenue.

Not from bad service. One team, six channels, twenty-four hours. These are the three leaks Cura closes first.

Leak — 01

Trial drop-off

The first-timer who loved the class but never booked a second one. The window is 48 hours.

Leak — 02

Membership lapse

Members who stop showing up cancel within two months. Early outreach saves most of them.

Leak — 03

Class-change chaos

Instructor swaps and schedule changes reach the members who happened to be in — and miss everyone else.

[02] The front desk, live/ Inbox · CRM · Bookings · Follow-up

This is a studio running on Cura.

Your inbox, your calendar, your members — handled. Watch it cycle, or click around.

4 openCura on duty
MMateo G.

Total beginner — is Wednesday's reformer class OK for me?

Trial booked
HHana R.

Can I switch my Friday 6am to Saturday?

Rebooked
TTom W.

What's included in the unlimited membership?

Qualified
LLucia F.

Sorry I've been MIA — is my membership still active?

Re-engaged
Lucia F.WhatsApp
Sorry I've been MIA — is my membership still active?
Cura is drafting
Reply to Lucia
[03] How Cura works/ Receive → Understand → Act → Learn

Four steps. Every message.

Not a diagram — the actual pipeline. A member's message moves from a channel to a booking, with the judge checking every word on the way.

STEP — 01

Receive

A message arrives on any channel. Cura attaches who this is, what they've bought, and what they asked last time.

channels: whatsapp · line · instagram · messenger · sms · web
STEP — 02

Understand

Language, intent, urgency, sentiment. A price question is not a parking question — and neither is an emergency.

detects: language · intent · lead score · escalation triggers
STEP — 03

Act

Drafts the reply from your knowledge base, books the slot, schedules the reminder — then a judge checks every word before it sends.

verdicts: pass · fix · retry · blocks wrong language & made-up facts
STEP — 04

Learn

Every edit becomes a lesson. The correction you make on Tuesday is how Cura answers everywhere by Wednesday.

your team's overrides are the roadmap
[04] The lifecycle/ Respond · Qualify · Reactivate

Three motions, running around the clock.

01 — Respond

Answer first.

“Is the beginner class OK for me?” answered at 9:32 pm — with a spot offered in the same breath.

Mateo G.Total beginner — is Wednesday's reformer class OK for me?Trial booked
Hana R.Can I switch my Friday 6am to Saturday?Rebooked
Tom W.What's included in the unlimited membership?Qualified
02 — Qualify & book

Fill the calendar.

Trial inquiries become trial bookings in one conversation, with the what-to-bring message already sent.

06:00Hana R. · Morning flowConfirmed
12:15Lunch express · 12 bookedIn flight
18:30Mateo G. · Trial · Reformer basicsConfirmed
03 — Reactivate

Close the loops.

Day-3 nudges on time, every time. Lapsing regulars caught weeks before the cancellation email.

Day 1“Great to have you — how did it feel?”Instagram
Day 3“Book your next class” with three real spotsInstagram
Week 2Intro-month offer — or hand the thread to your teamInternal
[05] Trust, earned in stages/ Off → Draft → Auto

Start in Draft. Turn on Auto when you trust it.

In Draft, nothing sends without you.Cura writes and checks every reply, then holds it for your one tap — switch a conversation type to Auto only once it's earned.

Care, not campaigns. The third automated touch never sends — the platform blocks it.

The judge, live. Every reply gets a verdict — pass, fix, or retry — before it reaches a member.

[06] The human handoff

It never guesses. It hands off — like your best hire would.

The most useful thing an AI can do is know what it doesn't know. When a question is out of scope, sensitive, or just unusual, Cura doesn't improvise a price or a policy — it brings in a person, with the full thread and the reason it paused, so whoever takes over is already up to speed. A handoff beats a confident wrong answer, every time.

Escalated to youTom wants to freeze his membership — he's injured.

Billing and health in one message. Cura held the reply and handed your manager the thread with his attendance history and membership terms.

[07] The math/ Your inputs, your estimate

What does the silence cost a studio?

Slide to your numbers. The defaults are a starting point for studios — yours will be more exact.

Your numbers, not ours.

Average customer valueWhat one booking is worth to you$120
Inquiries per weekAcross every channel60
Missed or answered lateAfter hours, weekends, busy moments30%
Convert when answered wellYour close rate on a prompt, warm reply30%

These are estimates from your own inputs — not a promise. The honest version: if messages are going unanswered, some of them were bookings.

Estimated from your inputs
Revenue currently leaking
$0/ month
18/week missed × 30% close × $120 × 4 weeks
Conversations Cura would handle
0/ month
60/week × 4 weeks
Team hours back
~0hrs / month
at a conservative 3–4 minutes per inquiry
[08] Security/ Encryption · Access · Your data

Your members' data, handled with care.

Cura is built so an agent only ever touches what you allow — and what it learns stays yours.

01 — Encryption

Encrypted, end to end.

Every message and record is encrypted in transit and at rest.

02 — Access

Scoped integrations.

An agent only reaches the data and channels you connect — nothing more.

03 — Control

Roles & permissions.

Decide who on your team can read, reply, or change settings.

04 — Ownership

Your data trains nothing.

Your conversations are yours and are never used to train models.

Need a formal review?Deeper security controls and a hands-on review come with the Enterprise plan.
Enterprise
[09] Fair questions/ Asked by every studio owner

The questions you're right to ask.

Yes — Cura drafts from your saved replies, policies, and tone, not a generic script. Start in Draft mode: your team approves every reply until it sounds right, then you switch to Auto one conversation type at a time.

Your next member is already typing. Answer first.

Connect a channel this afternoon and run Draft mode until Cura sounds like you. If it doesn't, don't ship a single reply.

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